General Assembly Class Project
Discovering ways to improve emergency response medical care and patient experience.
// Competitive Analysis:
Research of products that were used by two audiences, 1) emergency response personnel and 2) patients . Company products were crossed referenced with an adaptive feature list.
Emergency Response Personnel application features heavily consisted of diagnosis, learning, reference guides. Given the limited product base for emergency response personnel to access immediate patient information, a product with these features would be a key differentiator.
'Patient' medical applications primarily targeting three different audiences: 1) senior citizens, 2) individuals with pre-existing medical conditions such as diabetes or heart failure, and 3) individuals that tracked fitness and nutrition.
Assumption: Individuals are unwilling or are fearful of sharing medical information. Assessment: It is encouraging that individuals tracking fitness and nutrition are willing to share limited personal medical or health information. In future studies it may prove useful to distinguish if there is a difference between how audiences view health vs medical data.
Based on the Competitive Analysis findings, a product offering emergency personnel with immediate and actionable victim medical information is a key differentiator. Wanda's persona was created to empathize with emergency personnel and better understand how and where a product could prove beneficial for this user base.
// User Research & Interviews
Conducted 4 primary user interviews with emergency response personnel. Synthesized user interviews by identifying trends via affinity mapping.
Emergency personnel, patients, and patient stakeholders primarily desire optimal care, reduced transport time, and quick diagnosis
Patients would like reduced hospital care costs and better patient-doctor communication
// User Flow & Site Map
User flows were used to construct application information architecture and user interaction journey. The process kicks-off when the emergency responder receives an emergency call, continues on-the-scene by correctly addressing victim diagnosis with aid of patient profile, and concludes with the hospital arrival.
DESIGNED INTO LIFE
// Created 6 wireframes based on site map and user journey from a paramedic or EMT point-of-view
// Created mockups (Adobe XD) that visualized the following screens: 1) patient fingerprint scan, 2) near-by hospital notification option, 3) patient medical profile.